Privacy Policy

This Privacy Policy explains how Traffic Satellite ("Traffic Satellite", "we", "us") collects, uses, shares, and protects personal data when you use our website and services (the "Service").

We act as a data controller for personal data processed about our customers and website visitors. This Policy is intended to meet the requirements of the EU/UK General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA/CPRA), and similar laws worldwide.

We collect the following categories of personal data:

• Account and contact data: name, email address, business name, and login details;
• Business inputs: website URLs, target locations, phone numbers, addresses, and other details you submit to generate pages;
• Transaction data: purchases, plan, and billing details (payment card data is handled by our payment processor, not stored by us);
• Usage and device data: IP address, approximate location derived from IP, browser type, pages viewed, and similar diagnostic data;
• Communications: messages you send to support.

We use personal data to:

• Provide, operate, and maintain the Service, including generating and hosting your pages;
• Process payments and prevent fraud;
• Personalize content (for example, showing examples relevant to your region based on approximate IP location);
• Communicate with you about your account, updates, and support;
• Improve and secure the Service and comply with legal obligations.

Where the GDPR applies, we rely on the following legal bases:

• Performance of a contract — to provide the Service you request;
• Legitimate interests — to operate, secure, and improve the Service, where not overridden by your rights;
• Consent — for certain cookies and marketing, which you may withdraw at any time;
• Legal obligation — to comply with applicable laws.

To generate landing pages and diagnostic reports, the information you submit (such as a URL or business name) may be processed by third-party AI providers. We instruct these providers to process the data only to deliver the requested output. Do not submit sensitive personal data you do not want processed in this way.

We use strictly necessary cookies to operate the site (for example, to remember your language preference) and may use analytics cookies to understand usage. You can control non-essential cookies through your browser settings or any cookie banner we provide.

We share personal data with service providers who process it on our behalf, including:

• Lemon Squeezy (Merchant of Record) — to process payments and taxes;
• Hosting and infrastructure providers — to host the Service and your pages;
• AI content providers — to generate pages and reports;
• Analytics and security providers — to operate and protect the Service.

We may also disclose data to comply with the law, enforce our agreements, or protect rights, safety, and property. We do not sell your personal data. If a business transfer (such as a merger or acquisition) occurs, data may be transferred as part of that transaction.

Your data may be processed in countries other than where you live, including the United States. Where required, we use appropriate safeguards (such as Standard Contractual Clauses) to protect international transfers.

We keep personal data for as long as needed to provide the Service, comply with legal obligations, resolve disputes, and enforce our agreements. When data is no longer needed, we delete or anonymize it.

Depending on your location, you may have the right to:

• Access, correct, or delete your personal data;
• Object to or restrict certain processing;
• Receive a copy of your data in a portable format;
• Withdraw consent where processing is based on consent;
• Opt out of the sale or sharing of personal data (we do not sell personal data);
• Lodge a complaint with your local data-protection authority.

To exercise these rights, contact us at privacy@trafficsatellite.com. We will respond within the timeframe required by applicable law.

The Service is not directed to children under 16, and we do not knowingly collect personal data from children. If you believe a child has provided us data, contact us and we will delete it.

We implement reasonable technical and organizational measures to protect personal data. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

We may update this Privacy Policy from time to time. We will update the date above and, where appropriate, notify you of material changes. Your continued use of the Service after changes take effect constitutes acceptance of the updated Policy.

For privacy questions or requests, contact us at privacy@trafficsatellite.com.